The best local SEO optimisation in London
Everyone knows that search engine optimisation is a fundamental part of your digital marketing strategy. If you’re wondering where your SEO should begin, let’s talk about the Local SEO service we offer.
Competitors Analysis and Keywords
Competitors analysis and keywords research is the initial work we perform within our Local SEO service. We think this process is critical in order to show you (1) what tactics are working in your industry, (2) which keywords your competitors rank for, (3) what resources we recommend in order to outperform your competitors and (4) how we deliver local SEO strategies to improve your search rankings.
Structured Data Markup
Some marketers recently commented that structured data is the future of search engine marketing. Basically, structured data markup is a section of code inserted into the HTML that helps search engines better understand your website.
When you perform a search on Google, let’s say you are looking for a restaurant and then their name shows up with some “extra” information such as opening hours, busiest times, pricing and reviews… all those details are the structured data markup! Be aware that if you are not using this tactic, then your business is missing the opportunity to rank higher in SERP.
Local Business SEO
Also known as Business NAP, our Local Business SEO is the process of creating consistency within your profiles across the internet. This definitely helps with local rankings and increases your trust and credibility.
As Google verifies the authenticity of a business by checking that the details are consistent, we always include this process within our Local SEO service. Having up-to-date business information across the web is very important for ranking higher in Google’s local search results.
Website Security Updates and Maintenance
To keep your WordPress CMS website healthy, we offer an ongoing maintenance service that includes general website security updates, improvements, data backup, managed website hosting and on-page SEO to help Google acknowledge that your site is secure and well maintained.
We assist you with the creation of new landing pages as needed. Our variety of CMS tasks extends to updating content, content marketing and blogging.
Content Marketing and Social Advertising
We utilise content marketing strategies combined with our paid advertising service to create and distribute valuable, relevant, and consistent content to drive fresh traffic to your website or blog, retain your target audience and help with Local SEO.
“Rosana and Digital Craft were instrumental in the design and integration of the brand with the architectural layout of the studios. I want to say thank you for all of their work. The service they delivered was of the upmost standard and professionalism.”
Digital Craft is one of our business partners since the first year of Margot London. We are happy for their ongoing services, the diligence and attention to detail on every task throughout web design, social advertising and email marketing services.
“Digital Craft is our business partner from the very first day helping us with branding, web design and marketing all the way making new ideas come to life. We would not be where we are today without everything Digital Craft have done for us.”
“Thanks guys, awesome job as usual. Last three months have all set new records for us. We are now really busy!”
“David and Rosana are not only passionate about what they do but they have been at the centre of our business development. They literally read our minds and deliver the perfect vision of style, elegance and modern up to date design, all the time! We have hugely improved our network connections. Needless to say, we are forever grateful. Thank you.”